Sankyo Seiko Fashion Service Co., Ltd.
〜Limited edition products in collaboration with vintage denim and UPCYCLE items〜
LEONARD will hold a pop-up store at Isetan Shinjuku from February 22nd (Wed) to 28th (Tue). The diverse line-up includes a collaboration collection with vintage denim from Paris, UPCYCLE items (T-shirts, jeans, denim jackets, bags and pouches) made from unused fabrics from the past, and trainers for the first time in Japan. We also have a wide range of pre-collection items for spring/summer 2023, based on the theme of a Caribbean resort island where wealthy person from around the world gather.
◆Collaboration with ATELIER R&C, France
In autumn 2022, the brand teamed up with ATELIER R & C, a French company specialising in upcycling vintage items, to present a limited-edition capsule collection combining vintage jeans and Leonard archive prints at the Printemps department store in Paris. By combining the depth and unique appeal of vintage clothing with elegant multi-coloured prints, a new and valuable piece is created. Once again, ATELIER R&C and LEONARD have combined their respective characteristics to breathe life into circulating materials and offer luxurious outfits that add colour to everyday life.
(Left) Vintage collaboration jeans ¥60,500 (tax included)
(Right) Upcycled T-shirt ¥63,800 (tax included)
◆POPUP items for sale ahead of time
The original tote bags and pouches, made from used stock denim and upcycled LEONARD fabrics, are produced in collaboration with Yamazawa Press (at foot in Tokyo), which carries out a project to revive old jeans. The use of old denim and archive fabrics makes efficient production impossible, so each piece is carefully cut and sewn, and each is unique, with different colours and prints. We use typical floral prints, jewelled and geometric patterns and many other variations, so you are sure to find one that you like.
<Denim pouch, denim tote bag>
(Left) Denim pouch ¥16,500 (tax included) (Right) Denim tote bag ¥38,500 (tax included)
◆LEONARD PARIS Printed trainers for the first time!
Trainers with LEONARD PARIS prints and logo motif designs are now available for the first time. The sneakers are made to order, with the customer choosing the print and size of his or her choice.
Size range 22.5 cm / 23.5 cm / 24.5 cm
Custom-made trainers ¥77,000 (tax included)
＜POPUP items for sale ahead of time Lineup.
The POPUP event will also feature a number of items that are being displayed for the first time under the brand and will be available in limited quantities.
・Vintage collaboration jeans
・Vintage collaboration denim jacket
・Upcycled T-shirts
・Upcycled denim tote bag
・Upcycled denim pouch
・Custom-made sneakers
■Outline of POPUP
Period: February 22 (Wed)~28 (Tue), 2023 *Closed on 24 February.
Place: Isetan Shinjuku Main Building, 1st floor, promotional space
Address: 3-14-1, Shinjuku, Shinjuku-ku, Tokyo
Opening hours: 10am~8pm.
※The content of the event may be changed or cancelled at short notice. Please understand in advance.
●LEONARD Official Online Shop
https://www.leonard-japan.com/
●LEONARD PARIS Official Instagram
https://www.instagram.com/leonardparis/
【For further information on this matter, please contact】
LEONARD PR, Sankyo Seiko Fashion Service Co., Ltd.
MAIL：press@sankyofs.co.jp
List of press releases of Sankyo Seiko Fashion Service Co., Ltd.
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