EVENT

“DAKS×CULLNI” Special collaboration for the 130th anniversary of DAKS

Sankyo Seiko Co., Ltd.

To celebrate its 130th anniversary this year, the British Royal Warrant holder brand, DAKS, is launching an anniversary collection in collaboration with the casual brand ‘CULLNI,’ which is marking its 10th anniversary.

CULLNI known for its sophisticated designs that blend seamlessly into everyday life, comfortable materials and cuts, and elegant tailoring, has partnered with DAKS, whose founding philosophy has always been “Quality First.” This capsule collection, combining the strengths of both brands, will debut with a pre-sale at the GINZA SIX POP-UP store starting Wednesday, October 9th, 2024. It will then be gradually released at online stores and other POP-UP shops.

◆DAKS × CULLNI Capsule Collection
The collection features DAKS’ iconic house checks reimagined with CULLNI’s signature silhouettes and color palettes. It offers a range of appealing collaborative wear and accessories that balance a relaxed yet refined aesthetic.

Jackets: ¥85,800, Shirts: ¥49,500, Pants: ¥52,800 – All prices include tax

T-shirts and pullovers featuring the CULLNI and DAKS logos on the chest.
These items are perfect for the upcoming season, especially when layered with a check shirt.

T-shirts: ¥22,000, Shirts: ¥55,000 – both left and right
Pullover: ¥30,800, Hat: ¥19,800

A unisex shirt featuring CULLNI’s signature panel design and relaxed fit.
It’s a versatile piece that works well even when worn casually as an outer layer.

Shirts: ¥49,500 – both left and right, Cap: ¥17,600 – right

A playful long coat reinterpreting CULLNI’s iconic tie-locken coat with premium materials and a bi-color design. The gold-zippered pocket features DAKS’ original zipper pull, adding an accent that offers a sophisticated yet modern touch without being overly classical.

Coats: ¥181,500 – both left and right

● POP-UP STORE

  • October 9 (Wed) – 15 (Tue): GINZA SIX 4F THE POP UP 4th
  • October 23 (Wed) – 29 (Tue): Isetan Shinjuku Store, Men’s Building 7F, Men’s Authentic & Contemporary/Promotion Space
  • November 5 (Tue) – 20 (Wed): Yokohama NEWoMan 3F NEWoMan Lab.
  • November 6 (Wed) – 19 (Tue): JR Nagoya Takashimaya 7F CS Case Study
  • November 16 (Sat) – 22 (Fri): Nihonbashi Takashimaya Main Building 1F SPACE1-①
  • January 15 (Wed) – 21 (Tue): Hankyu Umeda Main Store 4F It Contemporary
  • January 15 (Wed) – 21 (Tue): Daimaru Fukuoka Tenjin Store East Building Elgala 3F Event Space

 

【Retail Locations】

◆ CULLNI FLAGSHIP STORE
CULLNI OFFICIAL EC STORE: https://cullni.com

◆ DAKS OFFICIAL EC STORE (Pre-orders start from October 16, Wednesday)
https://onlineshop.daks-japan.com

◆ About CULLNI
The brand name is a coined word combining “CULL” (to seek and gather) + “NIFTY” (stylish, wonderful, clever). The concept is “Have a wonderful day.”
The brand’s philosophy is “In order to live a wonderful life, you must carve your own path, gather, select, and build with intent.”
CULLNI Brand Site: https://cullni.com

◆ About DAKS
Founded in 1894, DAKS is a British fashion brand. The brand revolutionized the industry by being the first to mechanize tailored clothing and invented the world’s first beltless slacks, the “DAKS TOP.” Through these innovations, DAKS earned its prestigious position.
For many years, DAKS has been recognized as a high-quality and trusted brand and was awarded three Royal Warrants by the British Royal Family. To maintain its standing as a Royal Warrant holder, DAKS remains committed to the relentless pursuit of quality to ensure continued trust from its customers.

DAKS Official Online Shop: https://onlineshop.daks-japan.com/
DAKS Official Instagram: https://www.instagram.com/daksjapan/

 

【Enquiry】

Sankyo Seiko Co., Ltd. Japan DAKS Simpson Office
541-0052 Osaka, Osaka City, Chuo-ku, Azuchimachi 2-5-6
Tel: 06-6268-5375
Mail: daks-japan@sankyoseiko.co.jp